Wellness Business News


Still feeling good: The US wellness market continues to boom | American Airlines Rolling Out Wellness Menu | Cycle-focused femtech startup, 28, grabs backing from Thiel Capital | Pinterest updates policy to prohibit ads promoting weight loss.

 

Still feeling good: The US wellness market continues to boom

Our research shows continued growth of consumer interest in health and wellness, with persistent gaps in certain areas presenting exciting opportunities for companies to serve unmet consumer needs.

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American Airlines Rolling Out Wellness Menu

American Airlines has announced that it will be launching a new “nourishing wellbeing menu,” in partnership with a nutritionist from the James Beard Foundation. New menu options will include a mushroom and asparagus frittata for breakfast, and a harvest vegetable and grain bowl and golden roasted chicken for lunch and dinner. Furthermore, we’ll see a new dip duo served as an appetizer alongside the wellness main courses.

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Cycle-focused femtech startup, 28, grabs backing from Thiel Capital

A U.S.-based femtech startup founded by a wife and husband team that’s scored $3.2 million in seed funding in a round led by Thiel Capital with a fitness and wellness pitch that aims to connect women to the hormonal phases of their menstrual cycle for physical and emotional gain.

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Pinterest updates policy to prohibit ads promoting weight loss

Starting today, Pinterest will prohibit all advertisers from sharing ads that promote weight loss. This includes any language and imagery that encourages weight loss, promotes weight loss products, idealizes certain body types, or references the BMI (which is often a poor indicator of overall health). This makes Pinterest the first major social media platform to take this stance.

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